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NewKeval Desai: On how the next big market may be hiding inside an old habit.WatchGemma Craven: On shifting a brand from utility to meaning.WatchDoug Tallmadge: The not-so-big leap from aerospace to marketing ops.NewIrina Denisenko: A five year wait. A five minute call.NewGreat Brand Collabs Begin With TruthNewVaughn E. Crowe: The best founders aren’t chasing trends, they're building on an earned secret.
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Profiles, essays and The Week from the Uncovered editors, in full, on one site.

Profiles and essays

Founder UncoveredIrina Denisenko, KnoxA five year wait. A five minute call.
Founder UncoveredMike Peregrina, Amby AI“Growth at all costs will cost you.”
Founder UncoveredGal Vered, Checksum.AIThe Binary Bet: Risk, Verification, and the Real Bottleneck in AI-Driven Development
Founder UncoveredYair Grindlinger, Surf AIThe best defenders do not wait for the future to settle.
Founder UncoveredTravis Hedge, Vouch.usThe Founder Who Changed His Mind and Built a Better Company Because of It
Founder UncoveredKatrin Kaurov, FrichThe Pros and Cons List Said Don't Do It. She Did It Anyway.
Founder UncoveredCosmin Nicolaescu, AccrualThe Engineer Who Never Stopped Building
Founder UncoveredCarlos Chavez, SytrexHe Stopped Pitching... and Got Seven Term Sheets
Founder UncoveredDori Yona, SimpleClosureThe Company That Helps Founders Let Go
Founder UncoveredJohn Taylor Garner, OdynnHow John Garner Built a Company for a Problem the Market Hadn’t Noticed Yet
Founder UncoveredSteve Ancheta, zig.aiHow one question became a new company.
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